Stefano Volpetti is a global business leader with a track record of building businesses, transforming categories and creating sustainable growth. His career has spanned consumer centricity, disruptive innovation, brand building, technology and large-scale business transformation. As Chief Global Growth Officer at Philip Morris International, Stefano leads the company’s global growth agenda, with a focus on AI-enabled transformation, disruptive innovation, new category creation and portfolio expansion. Previously, as President of PMI’s Smoke-Free Products Business Unit and Chief Consumer Officer, he led a major global business and its evolution toward a multi-category, smoke-free portfolio. His remit encompassed category creation, new consumer propositions and the development of a fundamentally different omnichannel go-to-market model, alongside leadership of a large-scale global organization and P&L. Before joining PMI, Stefano spent 22 years at Procter & Gamble, including as Vice President and Brand Franchise Leader for a global business operating across more than 100 markets. Across his career, Stefano has focused on turning ambition into sustainable growth: defining new strategies, mobilizing organizations behind them, and translating them into brands, innovation, technology, capabilities and execution that create lasting value.