Christian Hallerbach, Senior Solution Consultant EMEA at Amplience – the Cognitive CMS platform that helps over 500 global brands, including Under Armour, Ulta Beauty, Columbia, Converse, John Lewis, and Primark, deliver exceptional commerce experiences at the speed of ideas. With more than a decade of experience in enterprise solutions, Christian has been instrumental in helping leading retailers and brands across EMEA design and implement innovative, headless commerce content strategies. Since joining Amplience in 2018, he has collaborated with some of the industry’s most recognized technology partners and system integrators to bring complex digital transformation projects to life. Before Amplience, Christian held senior roles at Oracle, where he specialized in marketing cloud solutions and customer experience optimization, working with clients such as Nestlé, Douglas, and Deichmann.