e-Luxury Summit 2026 DRAFT AGENDA
The speaker lineup and event schedule may be subject to change
Moderated by Alice Farella Monti
08:00 – 09:00
Check-in & Breakfast
09:00 – 09:10
Welcome Speech
09:20 – 09:35
Modernizing Heritage for Cultural Relevance, Brick by Brick
09:50 – 10:10
Luxury spending outlook: insights from real-time data*
10:10 – 10:30
Humanistic Capitalism: Brunello Cucinelli’s Art of Balancing Profit, Purpose and Human Dignity
10:30 – 10:45
Callimacus: The Magic of Pageless Websites How intelligence replaces navigation
11:15 – 11:35
Elie Saab & Bombardier
12:30 – 14:00
Networking Lunch
14:00 – 14:10
Institutional Welcome – coming soon
14:25 – 14:45
Brand Visibility in an AI World
14:45 – 15:00
Luxury at the Frontier – How AI is impacting the Luxury Value Chain
15:00 – 15:20
Contentful (coming soon)
15:45 – 16:15
Coffee Break
16:15 – 16:35
A new chapter, a new engine: Breitling unshackled
16:35 – 16:50
Let’s Brand the Future: Branded Real Estate & Hospitality – Pagani Arte, From Automotive Art to the Art of Living
16:50 – 17:10
Brand Discoverability in the AI Era – Be consistent. Be authentic. Keep listening
17:10 – 17:25
What Must we Learn from Emerging Chinese Luxury Brands
17:25 – 17:45
The Return Nobody Expected How Counterfeit Returns Threaten Luxury Brands in E-Commerce
17:45 – 18:15
