After studies in global brand Strategy, she had the chance to work for different digital & media agencies in China, Canada, USA and France where she joined Publicis Conseil in 2016 especially for L’Oréal DMI.

Passionate about new technologies and digital planning and creation, she started working on a hybrid mode with CDO teams from L’Oréal on the digital transformation of brands like Kérastase, L’Oréal Professional or Mixa before taking a creative strategist role for Garnier International where she developed in 4 years more than 50 360° campaigns.

Since september 2020 she joined the creative team of 87seconds (part of Datawords Group) to drive the change towards a more integrated multicultural creative, strategy and production model to help brands in developing global consistent brand content that is relevant at local levels.